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Stake Your Name | Mary Biever | One Writing Mother

Stake Your Name

Mr. Leatherman, homesteader, shooting hawks which have been carrying away his chickens, Pie Town, New Mexico (LOC)photo © 1939 The Library of Congress | more info (via: Wylio)
In the 1889 Oklahoma Land Rush, potential homesteaders raced to stake their claims for free land, as was seen in the movie, Far  and Away.

We have been in a Digital Name Rush for the past 20 years, with people racing to save their name in the digital flavor of the day. It can be hard to predict which platform will become next year’s digital flavor, so general advice is to reserve your name when a new platform appears on the horizon.

Sometimes in that Land Rush, there were disputes over claims; if someone left a claim empty, sometimes someone else took it.

The same thing can happen on social media. I recently learned of high school teachers who opted not to be on Facebook. However, some of their students who didn’t like them created a fake profile for their hated teachers. They snapped photos in school hallways and wrote malicious updates. The teachers got the accounts disabled. However, the damage had already been done.

My best solution? Stake your name.

Yes, you may think a personal Facebook page is a waste of time. Nevertheless, you need a page to stake your name. Put a recognizable photo of yourself on that profile so people know it is you. The average Facebook user has 130 friends. If you belong in the “I won’t use no Facebook camp,” you still need to gather at least 50 friends.

If the unexpected happens, and someone creates a faux you, you have a defense and friends who can help you report the faux you. This is a preventative Facebook measure.

Oh – and if your friend needs to hire someone to help them set up that profile or learn to use Facebook without being burned, I would be glad to help. I might even show them some ways they can use Facebook to build their communities, help their friends, and develop their personal brands.

One Response to “Stake Your Name”

  1. Dave Huffman June 25, 2011 at 12:16 pm #

    Some friends of mine have even started staking the names of their babies in the forms of twitter accounts, personal domains, etc. One more section in the “save for your child’s future” wheel, ya know?

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